Information supersedes ________ in the mass media environment

a) opinion
b) editing
c) integrity
d) inaccuracy


ANS: a

Communication & Mass Media

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The portion of an interview used in a newscast is a/n:

A. outtake B. break C. sound bite D. excerpt E. none of these

Communication & Mass Media

Persuasive speech topics that are controversial generally have more than two issues and viewpoints

Indicate whether the statement is true or false.

Communication & Mass Media

Sanjay and Shari are having a conflict over which film to watch this evening. Sanjay's usual strategy for managing conflict is to finally just go along with whatever Shari wants. This passive accommodation that tries to go along with what the other wants is called the ________ style.

A. compromising B. integrating C. avoiding D. obliging

Communication & Mass Media

You are writing a story on a debate between two candidates for mayor. Which of the following aspects of your reporting is most important?

A. quickly transcribing the remarks from each candidate B. making time for each candidate to clarify his or her positions C. understanding and communicating the implications of what each candidate is saying D. establishing a relationship with whichever candidate appears most likely to win

Communication & Mass Media