Title VII of the Civil Rights Act protects all of the following classes from employment discrimination except:
a. race b. color
c. national origin
d. women who are not pregnant
e. all of the other choices are protected
e
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______________________________ is methodology for assessing an organization's business performance via four components: (1) financial, (2) internal business process, (3) customers, and (4) innovation and improvement activities
Fill in the blank(s) with correct word
With reference to global marketing, identify the example that best explains the term "consumer convergence."
A) Population growth rates have stabilized and the population over age 65 is increasing. B) The increasing numbers of women working outside the home has led to more nontraditional meals and increased need for convenience. C) Aging populations, falling birth rates, and increased female employment are common in industrialized countries. D) Upscale consumers in Paris have more in common with their counterparts in New York than with many other French people.
Consumers often have many needs that are not readily obvious. Just observing their behavior inside a retail store is not enough to get a true understanding of their "needs." List and briefly describe the five types of needs that most consumers h
What will be an ideal response?
A product that falls above the fair value line of a value map is perceived to deliver benefits that are ________ the product's cost
A) greater than B) less than C) equal to D) unrelated to E) exaggerated by