The invention of a machine to make plastic corks for wine bottles has severely affected companies that produce traditional cork. The invention of the machine for making plastic corks is an example of a(n) ______ advancement.
A. market
B. social and political
C. technological
D. demographical
E. economic
C. technological
The plastic cork machine is an example of a technological advancement. Technology is not just computer technology; it is any machine or process that enables an organization to gain a competitive advantage in changing materials used to produce a finished product.
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When McDonald's makes an advertising claim that the company offers the best-tasting hamburgers, the practice is known as:
A) a code of ethics violation B) misleading and deceptive advertising C) puffery D) cross-promotions
According to the text, as a salesperson, you earn the right to a prospect's time and serious attention by:
A. expressing a sincere desire to solve the buyer's problem. B. being on time for your appointments. C. maintaining eye contact with the prospect. D. dressing conservatively for sales calls and presentations. E. ignoring sales presentation interruptions.
Unlearning is important primarily because
a. it rejuvenates the organization. b. it facilitates expeditionary marketing. c. it reduces risk. d. it enhances speed to market . e. knowledge can become obsolete.
The terms revise and edit and proofread share a common definition
Indicate whether the statement is true or false