Online streaming and downloading of music have replaced the compact disc. Which of the following is this an example of?
a. the environment
b. technology cycles
c. next generation
d. change in structure
b. technology cycles
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What will be an ideal response?
When Tommy Hilfiger was an unknown brand, advertising announced his membership as a great U.S. designer by associating him with Geoffrey Beene, Stanley Blacker, Calvin Klein, and Perry Ellis, who were recognized members of that category
Tommy Hilfiger conveyed the brand's category membership by ________. A) relying on the product descriptor B) focusing on reliability C) comparing to exemplars D) announcing category benefits E) identifying counter examples
On April 1, a company paid the $1650 premium on a three-year insurance policy with benefits beginning on that date. What amount of the insurance expense will be reported on the annual income statement for the first year ended December 31?
A. $45.83. B. $1650.00. C. $412.50. D. $550.00. E. $1237.50.
Political and legal forces
A. are external to the company's concerns. B. are part of the third screening for market entry. C. allow for larger product lines from smaller groupings. D. classify a lot of information into meaningful groups.