Jeremy told his mentor, "My top programmer, Kim Park, has developed an app that's going to make his career around here. But it's going to take some serious money to promote it and sell it to one of the big players. I'm convinced that Kim has the skills needed to polish the software or even the managerial skills needed to advance the idea and secure funding." In the development of new technology, Kim's role is as
A. product champion.
B. executive champion.
C. technical innovator.
D. chief information officer
E. category captain.
Answer: C
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Answer the following statements true (T) or false (F)
1.Women are more likely to describe themselves as being empathic than are men. 2.By questioning and paraphrasing, you check your perception and ensure that you accurately comprehend how the person feels. 3.Listeners who don’t care about those they interact with often engage in pseudo-listening. 4.Apprehensive listeners are fearful, psychologically adjusting themselves to messages that others send to them. 5.Men and women listen for different reasons. Men hear a message’s emotional content while women hear the facts.
If a project is expected to be completed in 68 days with a project variance of 21 days, what is the probability that the project will be completed within 50 days?
A. less than 1% B. between 5% and 10% C. between 15% and 30% D. over 35%
Most organizations have more than one component in their marketing mix,
A) which is the reason why marketers need to target more than one audience. B) therefore, truly measuring consumer behavior is virtually impossible. C) thus making it difficult to isolate the effect of any single effort. D) unless they are using the MPR process, which is not part of the marketing mix. E) which means marketers can demonstrate clear and direct links between marketing and sales.
Although making untrue statements (white lies) to preserve harmony is probably universal, the extent of its use is probably higher in ______ cultures.
A. high-context B. implicit C. collectivist D. individualist