If you nod, smile, and offer other positive nonverbal feedback while your club president is outlining plans for an upcoming fund-raiser, you are engaging in what approach to organizational communication?
A. information-transfer
B. interactional
C. transactional
D. strategic control
Answer: C
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Bernays used the term opinion leadership to refer to which of the following?
A. leading the public to an opinion with advertising B. using respected individuals to influence members of the community C. electing local leaders based on the opinions they promote D. feeding opinions to the media to lead public opinion
Matching
36) A tentative plan of what the speaker wants to say, allowing for review and changes 37) Words or phrases that act as guideposts for listeners, to connect ideas in the speech and move from one point to another 38) An organizational pattern involving a five-step plan of action 39) A method of organization describing things in the order in which they happened 40) All statements at the same level of an outline are equal in importance A) Spatial order B) Plotting outline C) Planning outline D) Chronological order E) Motivated sequence F) Subordination G) Transitions H) Connectives I) Coordination J) Problem-solution
A group of people who are part of an overall society but also distinct from the overall society in that they hold values, understandings, and practices that are not shared by people outside the group is called a __________. [p. 57, II]
a. social community b. cultural identity c. isolated culture d. native culture e. community theatre
The ways in which a culture judges good or bad, or right or wrong, is often determined by ________.
A. values B. stereotypes C. perceptions D. beliefs