In terms of measuring reach and frequency, the typical time period is:

A) one week
B) four weeks
C) eight weeks
D) one year


B

Business

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Benetton uses the slogan "United Colors of Benetton" to position itself as a brand concerned with the unity of humankind. This type of strategy is referred to as GCCP (global consumer culture positioning)

Indicate whether the statement is true or false

Business

Identify the principal investigative agency of the Department of Justice

a. CIA b. NCIC c. FBI d. Secret Service

Business

What are the three suggested culturally responsive strategies negotiators may choose to use during times of high familiarity with the other party's culture?

What will be an ideal response?

Business

An agent may be personally liable to third parties on a contract if

a. the agent assumes liability. b. the agent signs a negotiable instrument in his or her own name and issued by the third party on the instrument. c. the agent acts for an undisclosed principal. d. all of these.

Business