Which is TRUE about our perceptions of others?
A) The better we know someone, the easier it is for us to figure out if they're lying.
B) We tend to project positive characteristics onto people we don't like.
C) Our perceptions about strangers tend to be more accurate than our perceptions about
people who are familiar to us.
D) We disregard people's intentions (as we perceive them) when we interpret their
comments.
E) What we know about a person's background affects how we perceive them.
A
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Answer the following statement(s) true (T) or false (F)
1. The inclusion of sponsors’ products into the plots of television shows and movies is known as product integration. 2. Because television ads work so well, few companies want to pay for product placement in movies and television shows. 3. Advertisers like sending their messages to mobile phone screens because they can reach a highly targeted audience that way. 4. Advertising Age magazine estimates that by 2020, two thirds of online advertising will be to mobile devices. 5. Television writers think they should be compensated extra for including product integration into their program scripts. 6. Google’s AdWords and AdSense programs place advertising on web and search pages based on the content the viewer has called up.
Which of the following is/are considered unifying themes in the field of communication?
A) Ethics B) Mass media C) Miscommunication D) Interpretation E) All of these are common themes.
Supreme Court decisions have clearly indicated that the First Amendment protects print media more fully than it protects broadcast media
Indicate whether this statement is true or false.
The ________ step reflects on the conversation to signal that business is completed
Fill in the blank with correct word