Charging higher prices on an everyday basis, coupled with frequent sales and other price promotions to increase store traffic, create a low-price image, or attract customers who will buy other goods at full prices is referred to as ________ pricing
A) category killer
B) discount
C) high-low
D) every day low
E) predatory
C
You might also like to view...
Price fixing occurs when two or more companies conspire to ________
A) keep prices at a certain level B) use predatory pricing C) use loss-leader pricing D) use bait-and-switch tactics E) prohibit competitors from entering a market
Validity examines convergence of results among different sources of data and methods.
Answer the following statement true (T) or false (F)
The term "economies of scale" means that
A. the largest producers are always the most efficient. B. the more one produces, the greater the profit. C. the cost of a product goes down as a company produces larger numbers of it. D. it is more efficient for an economy to have a large number of transactions. E. None of these answers is correct.
Personal selling is important for new unsought products, but it tends not to be important for regularly unsought products.
Answer the following statement true (T) or false (F)