In a buyer-seller relationship, reciprocity refers to
A. the practice whereby a seller requires the purchaser of one product to buy another item in the line.
B. an arrangement a manufacturer makes with a reseller to only handle its products and not those of competitors.
C. when a supplier requires a buyer purchasing some of its products to also buy others.
D. the illegal practice of refusing to purchase a seller's products unless the seller agrees not to purchase that product or any similar products from any other buyer.
E. an industrial buying practice in which two organizations, in this case a manufacturer and a supplier, agree to purchase each other's products and services.
Answer: E
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