The market risk premium is the difference between the market return and
A)
the return on corporate bonds.
B)
the return on Treasury bonds.
C)
the inflation rate.
D)
the return on Treasury bills.
D
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Discuss inventory control objectives
Which of the following primary scales of measurement is recognized as the most basic or limited?
A) ordinal scales B) nominal scales C) ratio scales D) interval scales E) random scale
Which of the following is true of marketing through blogs?
A) Starting and maintaining blogs is expensive. B) Blogs are a form of traditional direct marketing. C) Blogs are typically used to provide automated responses to consumer conversations. D) Companies should not monitor blogs if they want to reach customers effectively. E) Blogs are an inexpensive yet personal way to connect with consumers.
The discovery phase:
A. involves analyzing an opportunity to determine whether it is viable and strong enough to be developed into a full-fledged new venture. B. refers to the process of becoming aware of a new business concept. C. occurs after an opportunity has been identified. D. refers to more than just the "Eureka!" feeling that people sometimes experience at the moment they identify a new idea.