Most firms in the U.S. avoid using a one-price policy because it is so inconvenient to administer and leads to more negotiation and higher selling costs.
Answer the following statement true (T) or false (F)
False
The majority of U.S. firms use a one-price policy mainly for administrative convenience and to maintain goodwill among customers.
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The theory suggesting that rivalry between firms in an oligopolistic industry will result in firms closely following and imitating each other's international investments in order to keep a competitor from gaining an advantage is known as
A. internalization theory. B. eclectic theory. C. strategic behavior theory. D. competitive imitation theory. E. internationalization theory.
Strategic marketing refers to the idea that firms should direct energy and resources into establishing a learning relationship with each customer and connect the learned knowledge with the firm's production and service capabilities.
Answer the following statement true (T) or false (F)
The document that is usually called a deposit receipt is best described as
a. a multiple-listing service. b. an offer to purchase. c. an employment contract. d. a listing.
A variance can best be described as:
A. useful for performance evaluations but not making decisions. B. generally accepted accounting principles when standards are used. C. benchmarks common to other firms in the same industry. D. differences between planned results and actual results.