Which of the following is not a potential pitfall of a differentiation strategy?
A. Highly valued uniqueness
B. Perceptions of differentiation may vary between buyers and sellers
C. Too high a premium price
D. It is easily imitated
Answer: A
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Alex was told that her athletes were lazy and negative, causing her to be less than excited about serving as their coach. By the end of the season, she agreed that it was the worst team she had ever coached. She also recognized that her behavior may have further contributed to their negative attitudes. This is an example of which of the following perceptual errors?
A. impression management B. self-fulfilling prophecy C. recency effect D. primacy effect
The common characteristic of multinationals that are organized by function at the upper level is a narrow
A. and highly concentrated regional focus. B. and highly integrated product mix. C. variation of prices in the product mix. D. research and development effort. E. and highly integrated customer list.
Which is an important factor in developing effective global managers?
a) Mapping skills and abilities b) Provide a generic job description c) Increasing the budget d) Ignoring the context of the organization
Cache memory is a very low-speed memory, slower than ordinary RAM, that is used for recently or frequently accessed data and instructions
Indicate whether the statement is true or false