List the principles of internal control.
What will be an ideal response?
Principles of internal control include establishing responsibilities, maintaining adequate records, insuring assets and bonding employees, separating recordkeeping from custody of assets, dividing responsibilities for related transactions, applying technological controls, and performing regular independent reviews.
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Which of the following attributes begins to decline in later adulthood?
A. personality B. motivation C. crystallized cognitive ability D. general cognitive ability
The brand image that bears your name and that must be managed 24-hours-a-day, 7-days-a-week, 365-days-a-year, is referred to as your
A. unique brand. B. personal brand. C. primary brand. D. brand equity. E. social brand.
Which of the following is NOT an agent wholesaler?
A. a broker B. a selling agent C. an auction company D. a manufacturers' agent E. a drop-shipper
An advantage of using a panel of consumers for marketing research is
A. there will usually be one panel member who dominates the discussion and helps keep the conversation focused. B. the company can find out if consumers change their purchasing behavior over time. C. the discussion leader can help change negative panel responses into positive ones. D. panel members are highly defined demographically, so it is relatively simple to replace an individual member without losing continuity. E. panel members often help each other by bringing up ideas for discussion that others didn't initially think of but that were important to them.