A group that can directly influence your organization's abilities to achieve its goals is known as
A) a primary public
B) an intervening public
C) a latent public
D) an aware public
E) a secondary public
Answer: A
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A radio script should contain all of the following elements except:
a. Lowercase for speaker names b. A tag in the upper left corner c. The date the script was written d. Double spacing
Juan takes individuals with a variety of majors (communication, psychology, sociology, etc.) and organizes them mentally into one group of social scientists. Juan is engaging in the process of
a. self-serving bias. b. prototyping. c. categorization. d. fundamental attribution error.
The concept of multiple publics refers to groups of external stakeholders but not internal employees
Indicate whether this statement is true or false.
Personality is flexible, dynamic, and shaped by experiences
a. true b. false