Which of the following terms is used to describe strategic communications and actions carried out by organizations to build and maintain relationships in socioeconomic and political environments outside their home location?

a. halo marketing
b. corporate marketplace
c. local public relations
d. global public relations


d. global public relations

Communication & Mass Media

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Which of the following is NOT a reason why intercultural communication is important?

a. increased opportunities for intercultural contact b. enhanced business effectiveness c. better foreign language skills d. improved intergroup relations

Communication & Mass Media

It is a good idea to include verbal hedges in your language so your audience will not be offended

Indicate whether the statement is true or false

Communication & Mass Media

What is the purpose of making a reference to the introduction in the conclusion?

a. It provides a sense of closure. b. It is a way to develop proximity. c. It requires less work because you can reuse material. d. It is a way to build speaker credibility.

Communication & Mass Media

A journalist who wants to better understand how to approach a new beat should consult with his or her ______.

A. current readers B. editor C. family D. former instructors

Communication & Mass Media