The study of the role of values in research refers to
a. Axiology
b. Epistemology
c. Ontology
d. Metatheory
a
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Which of the following is not true about public relations objectives?
A) They should be defined as the "means" rather than the "ends." B) They can be motivational or informational. C) They should complement and reinforce organizational objectives. D) They should be measureable. E) all of the above are true.
One FTC industry guide specifies that an advertising endorsement must always reflect the honest beliefs of the endorser
a. True b. False
Socially acceptable "white lies" are ethically sound in public speaking
Indicate whether the statement is true or false
When looking for a specific source of information such as the title of a particular journal, you should use a(n): a. full-text database
b. index database. c. bibliographic database. d. shared research database.