The key factor that makes technology leadership attractive for some companies is the potential for
A) lower infrastructure costs.
B) conflict resolution.
C) higher profits.
D) lower market development costs.
E) lower risks.
C) higher profits.
What makes innovators and technology leadership attractive is the potential for high profits and first-mover advantages. Being the first to market with new technologies can provide significant competitive advantage.
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A ________ is a person, household, or company that over time yields a revenue stream that exceeds by an acceptable amount the company's cost stream of attracting, selling, and servicing that customer
A) prospector B) profitable customer C) market challenger D) market nicher E) pioneer customer
Which of the following will appear as a line item in the traditional format of an income statement?
A) contribution margin B) total variable costs (manufacturing and non-manufacturing) C) total fixed costs (manufacturing and non-manufacturing) D) gross profit
Women make up 58% of the U. S. civilian workforce of 124 million. The U. S. Department of Commerce randomly selects 100 workers for a conference on national health care. If there are fewer than 45 or more than 65 females invited, severe political ramifications are possible. What is the probability that the conference planners will be criticized for the representation by women at the conference?
Which of the following phases of product development usually includes prototype testing?
a. Product/process development b. Idea generation c. Full-scale production d. Market evaluation