In the 1940s, the recording industry began to relay on the ____________ as a promotional device to introduce new music and help the recording industry sell more records
a. ? You could be held liable for thousands of dollars for each song you have pirated.
b. ? You could lose your Internet account at your college or university.
c. ? You could get expelled from school.
d. ?All of the above.
ANSWER:
a
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Edward Bernays, a founder of the profession called PR, says it is a two-way street in which these two elements integrate with each other:
a. objectives and goals b. goals and relevance c. leadership and the public d. publics and goals
Communicating using social media encourages __________.
A. the use of traditional media outlets B. the creation of a public profile C. complete anonymity D. complete personal disclosure
Oswald and Ruger are sitting around at the Student Union, pointing out all the prettiest squirrels to each other. What type of attention system are they using to see the squirrels?
A) Concentrating B) Alerting C) Executive D) Focusing E) Orienting
A ________ depicts data as rectangles of varying length or height.
A. table B. bar graph C. pie graph D. line graph