The branch and bound method of solving linear integer programming problems is:
A) an integer method.
B) a relaxation method.
C) a graphical solution.
D) an enumeration method.
Answer: D
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3M's place strategy in its marketing program made it convenient for ________ to buy Post-it Flag Highlighters and Post-it Flag Pens.
A. teachers only B. office workers only C. college students and office workers D. external salespeople only E. college students only
Answer the following statements true (T) or false (F)
1. Organizations with too much conflict tend to be plagued by apathy and missed deadlines. 2. Performance in the workplace is maximized with a moderate level of conflict. 3. When resources are scarce, conflict is more likely. 4. Conflict is naturally avoided when organizations are structured along functional lines.
Which statement is not true about cluster analysis?
A) Cluster analysis is a technique for analyzing data when the criterion or dependent variable is categorical and the independent variables are interval in nature. B) Cluster analysis is also called classification analysis or numerical taxonomy. C) Groups or clusters are suggested by the data, not defined a priori. D) Objects in each cluster tend to be similar to each other and dissimilar to objects in the other clusters.
Explain the concept of utility in marketing and how consumers are involved in determining utility
What will be an ideal response?