The design engineer's preliminary estimate of a product's design, production, and distribution costs is $1,163 per unit. Market research shows potential customers are willing to pay up to $1,512 for the product. If the desired profit is 30 percent of target cost, should the company make the product?
A) No, the market price only allows for a 23% profit at this cost.
B) Yes, with only slight modifications to cost.
C) Yes, the desired costs and profit are right on target.
D) Yes, the market price will allow for a profit that exceeds the target.
C
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Answer the following statements true (T) or false (F)
The balance sheet equation for entity theory is “Total Assets - Total Liabilities = Owners’ Equities.”
A good way to determine a customer's satisfactions is to:
A) ask the customer questions about their needs B) find out what competitors are doing C) utilize a research database D) run statistical modeling E) conduct training sessions
In the United States, civil rights legislation, from the 1960s and later, outlawed job discrimination on the basis of:
a. Sex b. Education c. Marital status d. Socioeconomic status
A positioning analysis is a product-oriented approach.
Answer the following statement true (T) or false (F)