The social desirability response set bias is least likely to be a problem on scales incorporated into which of the following?
A) Mailed anonymous questionnaires
B) Face-to-face interviews
C) Telephone interviews
D) All options are equally susceptible
A
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Social desirability response set bias—a tendency to misrepresent attitudes or traits by giving answers that are consistent with prevailing social views—would be least likely to be a problem with mailed anonymous questionnaires, as the anonymity would likely cause people to be less concerned about what others thought of their answers.
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