Open-ended questions are most useful in ________ and as opening questions
A) descriptive research
B) exploratory research
C) conclusive research
D) virtual research
E) confirmatory research
B
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Why is it important for marketing managers to know the motivations underlying the sample size recommendations of the researchers that they hire?
A) A manager's cost may be unnecessarily inflated. B) Unethical researchers may use large sample sizes to increase profits. C) Unethical researchers may have ownership in a data collection company. D) Researchers' profits may be a percentage of total costs. E) all of the above
______ is the idea that everyone in an organization must be accountable for their own actions.
A. compliance B. personal responsibility C. principles D. ethics
If union members picketing a restaurant block deliveries from the restaurant, this is ________ picketing
A) lawful B) illegal C) conditional D) absolute
The following information describes a company's usage of direct labor in a recent period. The direct labor rate variance is: Actual hours used 45,000 Actual rate per hour$15.00 Standard rate per hour$14.50 Standard hours for units produced 47,000
A. $52,500 favorable. B. $29,000 favorable. C. $29,000 unfavorable. D. $22,500 unfavorable. E. $52,500 unfavorable.