Social stigma is

a. When a person avoids contact with others due to anxiety about social situations
b. When a person has characteristics that are seen as socially undesirable
c. When a person is particularly adept at social situations and has more friends than
he/she can maintain
d. All of the above
e. None of the above


b.

Communication & Mass Media

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Discuss subgroup media and values.

What will be an ideal response?

Communication & Mass Media

A PR practitioner uses targeted mailing to send informationabout the firm's product to specific clients. Thus, he or she achieves a high percentage of media placements. What is measured successfully through this process?

a. Production b. Distribution c. Audience action d. Message exposure

Communication & Mass Media

Explain why confidential information shared in the group should remain confidential

What will be an ideal response?

Communication & Mass Media

Maximum variation sampling is:

A. the number of variables included in the research design. B. a form of probability sampling. C. based on informational redundancy; a researcher seeks participants until the data received are the same as previously collected data. D. the number of times a researcher will ask an individual to participate in a research project. E. the degree to which the sample varies from the population on important characteristics.

Communication & Mass Media