Compare the benefits and drawbacks of primary and secondary data.
What will be an ideal response?
Information collected from the marketplace about a specific problem is called primary data. Acquiring it is typically expensive and time-consuming. Secondary data is information previously collected or published, usually for some other purpose, by the firm or some other organization. This information is readily available, either internally or externally, and can be gathered more quickly and inexpensively than primary data. However, it does not always focus on the specific issue an agency might hope to learn more about.
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Define customer failures and list four methods to tackle them
What will be an ideal response?
Describe what an agenda is in regard to a meeting plan.
What will be an ideal response?
__________ enable individual employees to choose the benefits that are best suited to their particular needs.
A. Employee self-service systems B. Cafeteria plans C. Employee wellness programs D. Social Security plans
The first step of the strategic planning process for a small business is:
A. reviewing and confirming the goals that define the firm. B. performing a SWOT analysis. C. mapping the prospective customers. D. studying the dynamics and trends of the industry.