Select one of the seven traditions in the field of communication to define and discuss. Provide examples of the kind of research that is done in that tradition, making sure it is clear how and why those examples illustrate the main focus and concerns of that tradition.
What will be an ideal response?
Answers will vary.
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A presentation aid should not __________.
A. draw attention away from the speaker B. simplify a complex explanation C. be adjusted to specific audiences or locations D. help deal with a challenge in giving a speech E. none of these choices
Digital media are divided only into:
a. two parts— print and broadcast b. three parts—print, broadcast, Internet c. four parts—intranet, Internet, print, video d. four parts—the Web, email, blogs, social media.
__________________ requires an awareness of your position in the world and an orientation to the other that is open and receptive to different believes, values, and perspectives.
A. Dialogical listening B. Listening to learn C. Active participation D. Heightened activism
Why are cable networks such as ESPN and Fox News more profitable than the Big Four broadcast networks?
A. Cable networks receive revenue from advertising and subscription revenue. Broadcast networks only receive advertising revenue. B. Cable networks have larger numbers of viewers than the broadcast networks. C. Cable networks can charge more for advertising than the broadcast networks. D. You can't fool me, the major broadcast networks make much more money than cable networks do.