All of the following describe a revenue except:
a. A revenue can result in the inflow of assets.
b. A revenue can result in the settlement of liabilities from the delivery or distribution of goods.
c. A revenue can result in the settlement of liabilities from rendering services.
d. A revenue must involve an inflow of assets.
d
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In ________ pricing, the price is set on the basis of the value that customers realize when they compare the price and benefits of the company's product with those of a key competitor's product
A) life-cycle value B) customerization C) perceived-value D) value-in-use E) cost-based
In the relational model, a data element is called a relation
Indicate whether the statement is true or false
A local vendor at the county fair sells snow cones for $.50 each. When 250 snow cones are sold, each snow cone is estimated to have $.10 in variable costs and $.15 in fixed costs. A local school group plans on attending the fair next week and wishes to purchase 50 snow cones for $.25 each. The vendor can sell as many as 400 snow cones per day. If the special order were accepted, net income would:
A) not change. B) decrease by $25.00. C) increase by $12.50. D) increase by $7.50.
Which of the following tasks least describes the role of a brand manager?
A)? making the product relevant to its target market B)? protecting the company's trademark and brand C) ensuring that products are perceived as high in quality D) ?offering opportunities to enhance consumer brand loyalty E) ?being familiar with the kinds of emotions that push consumers to buy