With copyright, the original message is ______________, while with copyleft, the message is ______________.

a. shared; owned by a single company
b. digital; in hard copy
c. static; always evolving
d. owned by an individual; owned by a company


c. static; always evolving

Communication & Mass Media

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During which step of the decision making sequence is persuasion most relevant?

a. conflict b. decision c. dissonance d. dissonance reduction

Communication & Mass Media

"The speed and size of professional athletes have made American football more

dangerous. Offensive linemen now average nearly 315 pounds—65 more pounds than they did 30 years ago. They launch that weight from a three-point stance, headfirst, at opposing linemen of nearly the same size" functions as which part of this unit of argument? (a) claim (b) warrant (c) grounds (d) backing

Communication & Mass Media

Having the site change every few minutes or even every few hours is one of the hallmarks of ___________________ updating

a. shovelware b. aggressive c. moderate d. original content

Communication & Mass Media

Karen goes online and enters a chat room to discuss a recent movie she has seen. Karen, who is normally a shy person, goes to this chat room frequently to discuss her opinions on various matters. What feature of online communication most likely enables Karen to overcome her shyness?

A. Choice of timing. B. Possibility to arrange real life meetings. C. Choice of place. D. Anonymity.

Communication & Mass Media