In early July, Colin Marks purchased a $70 ticket to the December 15 game of the Sarasota Shippers. Parking for the game was expected to cost approximately $22, and Marks would probably spend another $15 for a souvenir program and food. It is now December 14. The Shippers were having a miserable season and the temperature was expected to peak at 5 degrees on game day. Marks therefore decided to skip the game and took his wife to the movies, with tickets and dinner costing $50. The sunk cost associated with this decision situation is:
A. $50.
B. $20.
C. $70.
D. $107.
E. None of the answers is correct.
Answer: C
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The average tax rate of a corporation with ordinary income of $105,000 and a tax liability of $24,200 is ________
A) 46 percent B) 23 percent C) 34 percent D) 15 percent
Which of the following are the two basic categories of primary research?
A. Consumer marketing research and business marketing research B. Qualitative research and quantitative research C. Observation research and survey research D. People marketing research and idea marketing research
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A. divestment B. segment development C. target marketing D. diversification E. directed growth