Correlation coefficients indicate the

a. strength of the relationship between two variables
b. direction of the relationship between two variables
c. strength of the relationships among three or more variables
d. direction of the relationship among three or more variables
e. value of one variable given the value of another


a. strength of the relationship between two variables

Communication & Mass Media

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The Boston News-Letter was the first paper to carry ads in the early 1700s

Indicate whether the statement is true or false

Communication & Mass Media

Hand-written love letter and typed love letter may have different impact on the person who receives it. It is because _______ is different

a. A channel b. A message c. A symbol d. A content

Communication & Mass Media

Sound design is the process of creating the:

a. sound effects b. music c. audiotography d. overall sonic character of a production

Communication & Mass Media

When we label people, we focus attention on particular aspects of them

Indicate whether the statement is true or false

Communication & Mass Media