Explain the role of perception in communication. What important role does it play in our everyday understandings of our worlds?
What will be an ideal response?
The role of perception in communication is to help form, challenge, and reinforce our ideas, values, and beliefs. The role of perception is important because we receive a lot of information every day that must be processed and then interpreted to fit our individual views of the world. We encounter a massive amount of stimuli, or bits of sensory information from the environment, that we must select, organize, interpret, and remember. Each of these selection factors can positively or negatively influence how we understand people and situations.
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What are some strategies one might use to accurately interpret a message? Provide an example.
What will be an ideal response?
Transformation leadership is an exceptional form of leadership that ______.
A. helps followers meet the tasks on their job descriptions B. reduces the workload of the followers C. increases the workload of the followers D. helps followers do more than what is usually expected
Give two examples of how the digital environment influences consumer behavior
What will be an ideal response?
Salespeople for XFormation need to be able to successfully:
A) convince a prospect to buy B) partner with the prospect to achieve the prospect's training goals C) communicate why XFormation trainers are the best D) make prospects like them so they will want to buy from them E) persuade prospects that the XFormation training course will serve their needs