A sincere apology message to a customer for a serious mistake made would likely be considered by the customer as
a. a negative news message.
b. an attempt to preserve a relationship.
c. unwelcomed, since a verbal apology is more meaningful.
d. a misdirected communication.
B
You might also like to view...
If freely floating currencies are allowed to fluctuate against one another, at times the fluctuations might be quite large.
Answer the following statement true (T) or false (F)
Victoria needs to organize her territory. Which categories would make the most sense for Victoria to use to organize her territory to schedule her calls most efficiently?
A) zip code and type of organization B) time zone and size of organization C) time zone and zip code D) zip code and contact's position in the organization E) area code and contact's position in the organization
Which of the following statements about entrepreneurial marketing is not true?
a. In entrepreneurial marketing, customers actively define the product. b. In entrepreneurial marketing, actions are constrained by resources currently controlled. c. In entrepreneurial marketing, marketers seek sustainable advantage through value-creating innovation. d. In terms of risk perspective, entrepreneurial marketers seek ways to mitigate, stage, or share risks.
Figure 7-1According to Figure 7-1 above, obtaining primary data occurs during which step of the five-step marketing research approach?
A. A B. B C. C D. D E. E