Message duration refers to how long it takes someone to respond to another person's communication.
Answer the following statement true (T) or false (F)
False
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According to Kara Alaimo, author of Pitch, Tweet, or Engage on the Street: How to Practice Global Public Relations, what is an effective strategy for global PR professionals who need to promote a firm’s CSR efforts?
a. seeking news coverage from mainstream media b. asking local government officials for help c. gaining the assistance of local influencers d. working jointly with local media relations firms
When Abercombie & Fitch indicated it did not stock XXL sizes in women's clothing, the quote went __________________ or everywhere, damaging the company's image.
A. silent B. viral C. corporate D. none of the above
What does the recommendation "touch, turn, talk" mean as a strategy for using presentations aids?
a. Touch one or two audience members to show your interest, turn back to the lectern, then talk. b. Touch your notes to make sure they're in place, turn on the microphone, then talk. c. Touch your presentation aid or equipment to make sure it's working, turn on the equipment, then talk. d. Touch your presentation aid with your hand or a pointer, turn to your audience, then talk. e. Touch your presentation equipment, move behind the podium, and turn to the presentation aid, then talk.
Ben Day launched the New York Sun in 1833, which was notable in newspaper history because it shifted the financial base from sales and subscriptions to advertising
Indicate whether this statement is true or false.