Any nonpersonal promotional message that is paid for by an identified sponsor and directed to a selected audience is called _____.
A. advertising
B. public relations
C. personal selling
D. publicity
E. sales promotion
Answer: A
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Which internal control procedure is followed when the work of one department acts as a check on the work of another?
a. Segregation of duties b. Safeguarding assets and records c. Independent verifications d. Proper authorizations
Answer the following statements true (T) or false (F)
1. The sun was shining directly into Matt's eyes, so he looked away and missed the coach's demonstration of a defensive technique. In this case, the sun acts as feedback in the communication process. 2. Face-to-face communication is the richest form of communication because the receiver observes multiple cues in the message. 3. If you must tell an employee that he is facing a sexual harassment investigation, you should use a rich medium of communication. 4. The danger of using a lean medium for nonroutine matters is that it results in information oversimplification; it doesn't provide enough of the information the receiver needs and wants.
Martin Company purchases a machine at the beginning of the year at a cost of $70,000. The machine is depreciated using the double-declining-balance method. The machine's useful life is estimated to be 4 years with a $5800 salvage value. Depreciation expense in year 4 is:
A. $4375. B. $35,000. C. $5900. D. $2950. E. $16,175.
Earning more income on borrowed money than the related interest expense is called ________.
A) operating leverage B) financial leverage C) annuity D) amortization