Organizations that employ standardized products, promotion campaigns, and prices for all markets are practicing what is known as
A. customization.
B. internationalization.
C. globalization.
D. regionalization.
E. nationalization.
Answer: C
You might also like to view...
Which of the following statements is true regarding dividend income?
a. Dividend income is accrued at year-end. b. Dividend income is reported on the income statement. c. Dividend income appears in the stockholders' equity section of the balance sheet. d. Dividend income is recognized by companies that own debt securities.
Which generational group is characterized as the most educated and the least materialistic?
A) baby boomer B) Generation X C) Millennial D) Generation Z E) Lost Generation
Land is not depreciated because:
A) it appreciates in value. B) its revenue generating potential is limited by wear and tear. C) it has a useful life that is limited to the period of time a company is in business. D) it will provide future benefits for the company for an unlimited period of time.
Counterfeit luxury goods are a major problem in some Asian countries. Women that purchase counterfeit bags feel a thrill when they are able to fool others into believing they own a luxury brand. However, the major reason for the deception is that people in those cultures place high value on luxury brands. By showing off the brand, these women are demonstrating that they can afford the best. The emphasis and value placed on status is an example of a(n) _________________.
A. economic force B. sociocultural force C. political, legal, and regulatory force D. competitive force E. social responsibility force