The explanation of how individuals make media and content choices based on expectations of reward and effort required is the
A. cost-benefit ratio.
B. media-use model.
C. fraction of selection.
D. synergy-to-effort equation.
Answer: C
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When researching online, the most important thing to remember is __________.
A. always consider the source B. never use wikis for anything C. stay with educational websites that end in .edu D. only use peer-reviewed articles and research papers E. all of these choices
If you are delivering an acceptance speech, compliment your peers and competitors as a group, rather than individually
Indicate whether the statement is true or false
What of the following is NOT a characteristic of the central negative?
A. performs leadership functions—idea evaluation, agenda-making B. constantly challenges the task leader in the procedural area C. forces the group to rethink its position and makes the task leader acutely aware of his or her responsibilities D. complains about issues and bickers with other members E. often engages in deviant behaviors in order to combat groupthink
Consider the following description of the critical argument in
Dow, B.J. (1989). The function of epideictic and deliberative strategies in presidential crisis rhetoric. Western Journal of Speech Communication, 53, 294-310. "In this essay, I attempt to describe the different functions performed by instances of crisis rhetoric that are products of different situations. I argue that 1) study of crisis discourse should be informed by an understanding of the differing exigencies that give rise to it, 2) different crisis situations call for different rhetorical responses, and 3) the most fruitful way for critics to analyze crisis rhetoric is to begin with an understanding of how the rhetoric functions to respond to the exigence of the situation" (p. 295) From what rhetorical tradition is this argument framed? a. The rhetorical tradition b. The social tradition c. The cultural tradition d. The critical tradition