Why is it difficult for Nielsen and other companies to accurately record ratings for television programs??
What will be an ideal response?
ANSWER:
The accuracy and validity of ratings is a growing concern. Only about a quarter of all the homes contacted participate in diary, and viewers in people meter homes, especially young children, tire of pushing buttons during the 2 years they remain in the sample. Measuring viewership across television, personal computer, tablet, and smartphone screens is a challenge. Nielsen now provides ratings of individual commercials as well as the TV shows they appear in and includes delayed digital video recorder (DVR) playbacks in its data.
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Jon Favreau wrote speeches for President Obama
Indicate whether this statement is true or false.
What is a weblog or blog?
What will be an ideal response?
The VALS typology was developed by:
a. an advertising firm in Chicago b. Time magazine c. General Motors d. the Stanford Research Institute
For sources with two authors, your outline should give the names of both authors and also give the publication
A. title. B. year. C. county. D. style.