A sales opportunity grid evaluates new opportunities on the basis of such criteria as _____
a. sales per square foot
b. retail price
c. net profit in specific time periods
d. sales revenues
c
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The difference between accrual-based revenue and accrual-based expenses is called _________________________
Fill in the blank(s) with correct word
The Mor Barak inclusion-exclusion scale (MBIE) uses a matrix system of _______________ work-organization system levels
a. Three b. Five c. Two d. Four
Your company makes highly sophisticated components for military equipment. The U.S. Department of Defense is your largest customer. In recent years, you have expanded your customer base to include the militaries of all the major countries in the world. The following headlines appeared recently in the Sunday New York Times: "The Federal Reserve Board Chairman Sees Economic Growth Accelerating in the Third Quarter""Congressional Republicans and Democrats Fail to Reach Compromise on the New Immigration Bill""The Average Teen Spends Two Hours Per Day on Social Media Sites""State Department Considers Imposing New Sanctions on Exports of Sensitive Military Technology""Unemployment Rate Falls to 6.2%"Which one of the following statements is true regarding these headlines?
A. All of the headlines should be categorized as economic forces when analyzing the company's marketing environment. B. All of the headlines should be categorized as political forces when analyzing the company's marketing environment. C. Headline #5 should be categorized as a sociocultural force in the company's marketing environment. D. Headline #4 should be categorized as a legal and regulatory force in the company's marketing environment. E. All of the headlines should be categorized as geopolitical forces in the company's marketing environment.
Business market researchers commonly use ________ because it's easier to get and keep the respondent's attention when the interviewer is right there.
A. focus group interviews B. telephone interviews C. personal interviews D. mail questionnaires E. None of these answers is correct.