The term used by Aristotle to describe appeals to human emotion is
A) ethos.
B) logos.
C) pathos.
D) rhetoric.
C
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Public relations is a management tool for institutions to establish beneficial __________with other institutions and groups
Fill in the blank with correct word
These characteristics of a twentieth-century press emerged during George Washington's two terms as president:
a. freedom to criticize an incumbent president without suffering retribution b. the ability to obtain information about government activities openly throughsources c. the ability to manage the press d. leaking information to the press e.all of these choices
Associating an idea with things the audience highly values like "freedom" and "democracy" is the use of
A) personal interest attacks. B) character attacks. C) a straw man argument. D) glittering generalities.
A radio station owner who bans all music whose lyrics include explicit sexual language is
A) applying the Golden Mean.. B) employing utilitarian ethics. C) thinking situationally. D) using a categorical imperative.