______ refers to the credibility and ethical appeal of your presentation.

a. Mythos
b. Logos
c. Ethos
d. Pathos


c. Ethos

Business

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Which of the following is true regarding an oblique strategy?

A) It is based on extensive competitor knowledge but little or no customer knowledge. B) It leverages a knowledge advantage with respect to customers and competitors. C) It involves making a direct attack on a competitor's position. D) It is an overreaction to competitor moves due to limited customer knowledge. E) It is an overreaction to customer demands due to limited customer knowledge.

Business

In the TwoStep procedure, the euclidean measure can be used only when all of the variables are ordinal

Indicate whether the statement is true or false

Business

______ listeners put a priority on maintaining relationships.

Fill in the blank(s) with the appropriate word(s).

Business

A fund's reinvestment plan allows investors to

A) make periodic deposits to the fund from their checking accounts. B) make regular withdrawals from the fund. C) reinvest all dividends and/or capital gains into the fund's shares. D) reinvest profits from one fund into shares of another fund.

Business