A museum tour guide who prepares an interviewing guide for a group viewing paintings in one room is likely to use a ________.

A. space sequence
B. cause-to-effect sequence
C. topical sequence
D. problem-solution sequence


Answer: A

Communication & Mass Media

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Conflict generally ______.

A. results in negative consequences B. is synonymous with disagreement C. leads to incompatibility D. is viewed as harmful

Communication & Mass Media

A marketing company compares the value of its story to the space in paid advertising. What is this comparison called?

a) Advertising value equivalency b) Evaluating media impressions c) Measuring advertisement reach d) Assessing pilot tests

Communication & Mass Media

Ethnocentrism is best described as a context in which the dominant group views itself positively, and other groups are viewed in relation to the dominant group, often negatively

Indicate whether the statement is true or false

Communication & Mass Media

The content of a fantasy is called the

A. fantasy culture. B. fantasy theme. C. fantasy chain. D. fantasy lesson. E. none of these.

Communication & Mass Media