The Greeks termed the humane discipline, grounded in choice, that was designed to persuade the listener

(a) rhetoric.
(b) procedure.
(c) dialectic.
(d) argumentation.


A

Communication & Mass Media

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He created a system to make television advertising affordable:

a) Sylvester Weaver; b) William Paley; c) Leonard Goldensen; d) Philo Farnsworth; e) J. Walter Thompson

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"Unemployment is harmful" is a

(a) simple claim. (b) compound claim. (c) complex claim. (d) compound-complex claim.

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Explain how the five principles of communication can be used to enhance friendships

What will be an ideal response?

Communication & Mass Media

When listeners react with behavior that demonstrates they listened to a message they are

A) attending. B) selecting. C) understanding. D) responding.

Communication & Mass Media