Research has shown that before the Proctor & Gamble developed the “Like a Girl” campaign ______ of the girls had a positive association with the phrase “like a girl”, and after the campaign, ______ had a positive association with that phrase.

a. 19%, 76%
b. 74%, 42%
c. 10%, 60%
d. 23%, 92%


a. 19%, 76%

Communication & Mass Media

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A personnel director asking applicants to submit resumes in a particular format would be an example of an assembly rule that assists in sensemaking.  

Answer the following statement true (T) or false (F)

Communication & Mass Media

The classification of nonverbal behaviors are used to train individuals from one culture to

a. understand the universal nature of nonverbal communication. b. decode and encode the nonverbal communication of people from another culture. c. utilize deception cues in order to communicate more effectively. d. establish nonimmediacy behaviors with people from another culture. e. None of the above

Communication & Mass Media

After another disappointing month in sales, the manager told the sales team that if they didn't meet their quota by the end of the next quarter, they would lose their annual bonus. The manager is demonstrating _____ power.

A. reward B. referent C. expert D. coercive

Communication & Mass Media

In an informative speech, a topic should be humanized with testimonies and

examples. Indicate whether the statement is true or false.

Communication & Mass Media