How should change leaders respond to resistance?
a. Understand that resisters are being oppositional and difficult
b. Do whatever you can to silence resisters so they don’t disrupt the change
c. Consider their perspective and why they are resisting the change
d. Try to overcome their attitudes by getting more people on board to override them
c. Consider their perspective and why they are resisting the change
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Identify the key reason for picking a particular channel system
A) To differentiating your product or service from the competition. B) To follow competition's strategy. C) By considering the inexpensive nature of the distribution channel. D) By analyzing the organization's familiarity with the distribution channel.
Club membership programs that are open to everyone who purchases a product or service ________
A) are more powerful long-term loyalty builders than limited-membership clubs B) will not help a company attract customers from competitors C) prevent those with only a fleeting interest in a company's products from joining D) are useful for building a database of customers but are not very good as long-term loyalty builders E) are useless unless there are fees and membership conditions
All of the following are true concerning polygraphs except:
a. Polygraphs are more complicated than voice stress analyzers b. They rarely detect psychopathic liars c. Individuals who pass polygraph tests are probably innocent d. Investigators must inform suspects that they do not have to take a polygraph e. Failure to pass the test implies certain guilt.
What is the rule of 3?
What will be an ideal response?