The model of science that underpins contingency theory is _______________?
a. Phenomenology
b. Positivism
c. Postmodernism
d. Modernism
b. Positivism
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Identify three disadvantages and three advantages of standardizing the marketing mix worldwide
What will be an ideal response?
Sutton Products is a price-setter that uses the cost-plus pricing approach. The products are specialty vacuum tubes used in sound equipment. The CEO is certain that the company can produce and sell 310,000 units per year, due to the high demand for the product. Variable costs are $2.40 per unit. Total fixed costs are $970,000 per year. The CEO will receive stock options if $100,000 of operating income for the year is reported. What sales price would allow the CEO to achieve the target if the cost-plus pricing method is used? (Round your answer to the nearest cent.)
A) $2.40 per unit B) $5.85 per unit C) $3.45 per unit D) $5.21 per unit
Firms actually benefit from late payments, because they reduce the amount of accounts payable
Indicate whether the statement is true or false
The vast majority of advertising agencies are small, with 10 or fewer employees.
Answer the following statement true (T) or false (F)