Explain the principle behind the motivation impairment effect. Provide a detailed example of motivation impairment.

What will be an ideal response?


Answers will vary.

Communication & Mass Media

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What is the difference between audience disposition and an audience profile?

What will be an ideal response?

Communication & Mass Media

James Carey, the leading American proponent of cultural studies during the past three decades, believed that mass communication is the representation of shared beliefs whereby reality is produced, maintained, repaired, and transformed. This is called the:

a. hermeneutic perspective. b. none of these. c. transmissional perspective. d. ritual perspective.

Communication & Mass Media

Before Stassney Enterprises acquired Midland Enterprises, Stassney representatives took extensive steps to understand Midland’s financial situation. Which term describes the actions of Stassney Enterprises?

a. arbitration b. due diligence c. divestment d. litigation

Communication & Mass Media

A poem that expresses the emotions and thoughts of a single persona is a ____________ poem

A. epic B. ballad C. lyric D. narrative

Communication & Mass Media