Which component of speaker credibility is viewed as the most

important?

a. Charisma
b. Competence
c. Caring
d. Character
e. Comprehensiveness


d

Communication & Mass Media

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You are asked to propose a writing style for a new client of yours, which is Vineyard Vines. Propose a writing style that fits this brand and discuss your rationale for it.

What will be an ideal response?

Communication & Mass Media

When it comes to eye contact, experts advise that speakers should treat the camera as they would a

large audience. Indicate whether the statement is true or false

Communication & Mass Media

When engaged in global public relations, there are several "special" audiences you should consult for assistance, including all of the following, except:

a. U.S. Department of State b. Embassy staff and diplomats c. Other expatriates who work in your organization on your client's behalf d. Local Opinion Leaders

Communication & Mass Media

Your book suggests that presentations about people must be organized chronologically

Indicate whether the statement is true or false

Communication & Mass Media