By investing in stock of ________, ________ firms, you may enhance your liquidity because you will receive dividend income
A) small; well-known
B) small; unknown
C) large; unknown
D) large; well-known
Answer: D
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The degree to which a marketing strategy is successful will be detected first by ________
A) gains or losses in revenue B) market metrics that track customer satisfaction, retention and perceptions of value C) the financial performance measure of cash flow D) shareholder value E) net profit
The modified duration of a bond portfolio worth $1 million is 5 years. By approximately how much does the value of the portfolio change if all yields increase by 5 basis points?
A. Increase of $2,500 B. Decrease of $2,500 C. Increase of $25,000 D. Decrease of $25,000
When problems are ________, managers must rely on ________ in order to develop unique solutions.
A. structured; nonprogrammed decision making B. structured; pure intuition C. unstructured; nonprogrammed decision making D. unstructured; programmed decision making
Companies are finding that ________ outlets, such as blogs and wikis, not only generate faster and cheaper results than traditional focus groups, but also foster closer relationships with customers
Fill in the blank(s) with correct word