Most people recognize Butterball as a brand of turkey, but Butterball brand is also found on fresh turkey breast cuts, turkey sausages, ground turkey, lunchmeat cold cuts, fresh marinated bone-in, boneless, and whole chicken, frozen chicken products, and Butterball stuffing and gravy mixes. Butterball uses:
A. dealer branding
B. brand grouping
C. family branding
D. generic branding
E. cobranding
Answer: C
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Eunice Jean exchanges land held for investment located in Rolla, MO, for land to be held for investment located near Madrid, Spain. Her basis for the land given up is $450,000 and the fair market value of the land received is $500,000. Eunice Jean also receives cash of $45,000. ? a.What is Eunice Jean’s recognized gain?b.What is her basis for the land received?
What will be an ideal response?
In Chinese markets, Nike had a problem using the "Just Do It" attitude which was found not to be appropriate. Finally, Nike decided to use Chinese athletes in their promotion. This type of adaptation was needed due to:
A) the Chinese do not wear running shoes. B) ingrained Chinese values which respect authority. C) Chinese athletes use Nike shoes. D) "Just do it" in Chinese has a negative connotation. E) parents do not want their children to see such ads.
A(n) _____ is a set of indivisible transactions that are either all executed or none are-never only some.
A. long-running transaction B. ready-copy-update transaction C. biometric transaction D. atomic transaction
Fairness issues can surface in a team when ______.
a. in-group members start to display groupthink b. in-group members start to believe that out-group members are getting a free ride c. out-group members try to become in-group members d. out-group members start to communicate virtually