________ may be desirable because it is easier to compare the beta coefficients than it is to compare the raw coefficients
A) Covariance
B) Standardization
C) Correlation
D) Regression
E) Analysis of variance
B
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If a customer of yours is currently making a(n) ________ buying decision, you should reinforce the point that it is a correct buying decision. It is also important for you to have the product in stock.
A. limited B. unconscious C. routine D. preconscious E. extensive
Because routine requests are fairly easily granted, they require less persuasion than favors
Indicate whether the statement is true or false
A __________ is used in conjunction with services
a. certification mark b. trademark c. service mark d. trade name
Paul is shopping for a life insurance policy. An agent asked Paul if he would like to purchase a participating policy. What is a "participating" policy?
A) a policy which has a cash value B) a policy which pays dividends C) a policy which invests in common stock D) a policy which provides for an increasing death benefit